So, here´s the deal. Every sport has its fans, and every fan has their heroes. Wanting to get their autographs is an integral part of being a true sports fan. But what if there was a product that can offer much more? Our story begins with an eye-catching, comic-based depiction of an athlete with their typical gestures, poses, mimics, and other unique features, which makes every card an original.
OK, cool! So, what´s next? Well, how about turning this concept into something that is easy to store, and has a collector subtext and a sophisticated loyalty program at the same time? Yes, we are talking about a brand new kind of merchandise that hasn´t been here before. And the best thing about it is that the athletes themselves are involved in creating the product and defining its own content. With Sports Heroes cards you have never been closer to them!
Now, you already know that we decided to elevate an ordinary card to an effective marketing tool. So how did we do it? Each card comes with a unique chip, or a QR code that allows the card owner to discover the exclusive content, win original gifts, and enjoy special benefits from the third parties. We are confident in saying that Sports Heroes cards go beyond the usual membership card and offer sports fans a completely new experience.
What is special about the cards is that not everyone can have access to them. To ensure their exclusiveness, each card is produced in a limited number of pieces. The total of 1,001 cards with unique code numbers are distributed in 2 editions with no option of restocking.
SH 000 – Owned by the developer
SH 001 – Owned by the athlete
SH 002 – 100 – Premium edition signed by the athlete
SH 101 – 1000 – Standard edition
And now the exciting part! When you buy the card, you will actually not know its serial number until the last moment before opening the box. To protect your card against possible physical damage, it is kept in a luscious box of a comfortable size and elegant design that underlines the uniqueness of the product. Additionally, every box that includes the premium edition card has the athlete´s signature on the inside.